RIDWAN, M. . Purchasing Decision Analysis in Modern Retail . AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis, [S. l.], v. 2, n. 1, p. 1–9, 2022. DOI: 10.37481/jmeb.v2i1.243. Disponível em: https://www.ojs.pseb.or.id/index.php/jmeb/article/view/243. Acesso em: 9 oct. 2026.