Analisis Kepuasan Kelompok Wanita Tani (KWT) Srikandi terhadap Peran Pelaksanaan Kegiatan Urban Farming di Kelurahan Karangmalang, Kota Semarang

Abstract

Rapid urbanization has accelerated the conversion of agricultural land into non-agricultural uses, limiting food production areas in urban environments and creating challenges for community-based food security initiatives. Urban farming has emerged as a practical strategy to address this issue, yet its sustainability depends on the active participation and satisfaction of community members. This study aimed to assess the satisfaction level of members of the Srikandi Women Farmers Group (Kelompok Wanita Tani/KWT) regarding the implementation of urban farming activities and to identify priority attributes requiring improvement. A quantitative descriptive survey was conducted using a saturated sampling technique involving all 15 members of the group. Data were collected through observation, interviews, and structured questionnaires and analyzed using the Customer Satisfaction Index (CSI) and Importance Performance Analysis (IPA). The findings indicate that the overall satisfaction level of members was classified as very satisfied, with a CSI value of 0.85. The IPA results identified planning learning needs, conducting regular meetings, and implementing group agreements as the main priorities for improvement, while several other attributes should be maintained because of their high importance and satisfactory performance. These findings provide practical input for strengthening urban farming management and enhancing member participation to support the long-term sustainability of community-based urban agriculture.